JJ Eyes is all about experiencing life from a different perspective. Founded in 2002 by owner JJ Lamb, JJ Eyes began with the goal to provide ultimate customer service and quality merchandise with top-of-the-line lenses. JJ Eyes not only delivers unique, fine eyewear from around the world, but also offers comprehensive eye exams from licensed optometrists. JJ Eyes is one of the only practices in the region where patients receive 100 percent of their eye testing from a doctor. We pride ourselves on taking the time to evaluate each client’s face shape, color, and personality when getting fitted for a pair of glasses. From reading glasses to prescription lenses to stylish sunglasses, JJ Eyes has you covered.

Meet Our Team



Dr. Stephen M. Gross

Dr. Stephen Gross is from Mobile, Alabama, and received his bachelor’s degree in biology from The University of Alabama as well as a bachelor’s degree in physiological optics from The University of Alabama at Birmingham (UAB). After completing his undergraduate studies, Dr. Gross received a Doctor of Optometry from UAB. Dr. Gross has been in practice in Atmore and Monroeville, Alabama since 1982. He specializes in medical eye care and specialty contact lenses. Dr. Gross is licensed in the state of Alabama and is a member of the Alabama Optometric Association, American Optometric Association, and American Academy of Orthokeratology and Myopia Control.

Dr. Loretta James

Dr. Loretta James is a New Orleans native who has called Alabama home for 40 years. She received her bachelor’s degree in elementary and special education from St. Mary’s Dominican College. After teaching for 5 years, she returned to academic studies to pursue a career in optometry. She received her Doctor of Optometry from The University of Alabama at Birmingham School of Optometry. Dr. James practiced in Auburn, Alabama, for 28 years. In 2018, she and her husband, Bill, a retired educator, relocated to Baldwin County. They have two grown children, a Golden Retriever, and three grand dogs. Dr. James is a member of the Alabama Optometric Association and the American Optometric Association.

What our clients say about us